Greta Thunberg slams fast fashion and greenwashing in her Vogue Scandinavia cover story
A Swedish climate activist, Greta Thunberg, has denounced the fashion industry for its "huge" contribution towards climate change. Ms. Thunberg informed vogue Scandinavia that fashion companies must take responsibility for the environment.
She
tweeted that she had accused companies of using "greenwash"
advertising campaigns to make their clothes look sustainable. Vogue
Scandinavia The cover of the
first issue featured Ms. Thunberg. She stated that she bought her last piece of
clothing three years back, and it was "second-hand."
Ms.
Thunberg stated, "I borrow things from people that I know." She
tweeted Sunday's Vogue Scandinavia cover photo, in which she was wearing an
oversized trench and praising a horse while walking through a forest. The BBC
is not responsible to the content of any external websites. Ms. Thunberg, one
of the most well-known climate campaigners globally, tweeted that she was
critical of "fast fashion that many treat like disposables." Fast
fashion is a term that describes the production of clothing quickly and cheaply
to meet seasonal demand.
Ms.
Thunberg called for a system change and said that fashion cannot be
mass-produced and consumed as sustainably as the world is currently shaped. According
to the United Nations, the fashion industry is the "second-most polluting
sector in the world." It is responsible for the UN
estimates that more than 20% of global wastewater is treated. The fashion industry uses approximately 93 billion
cubic meters of water each year to sustain five million people. The industry
accounts for around 8% of global carbon emissions. The UN states that this is
more than all international shipping and flights combined. Fashion brands are
responding by taking steps to reduce their environmental footprint. Environmental
campaigners such as Ms. Thunberg claim that many brands promote solutions that
do not address the problem. These companies are frequently accused of green
washing, a marketing technique that misleads consumers about the environmental
benefits of a product.
What is Greta
Thunberg's purpose, and who are her goals?
Ms.
Thunberg is a well-known figurehead in the global climate movement for her
passionate speeches. In 2018, her protest outside Sweden's parliament inspired
millions to join Fridays for Future, a school climate strike campaign that has
inspired millions. She has been nominated for the Nobel Peace Prize and
traveled across America on a yacht to attend the UN climate conference in New
York.